Scott Hogan has completed his move to Aston Villa from Brentford in a deal which could be worth up to £12million.
The striker has signed a four-and-a-half-year deal with the Sky Bet Championship club for an initial £9million.
Hogan has scored 14 times in the league this term and West Ham were keen to sign him but boss Slaven Bilic pulled out of a move as he felt he had other striking options.
The 24-year-old told the club’s official site: “I’m delighted to be at a club like Aston Villa.
“With its history and tradition I can’t wait to start working hard and helping the team.
“It all happened quite quickly and now I’m looking forward to meeting my new team-mates tomorrow and beginning a new chapter in my career.”
— Aston Villa FC (@AVFCOfficial) January 31, 2017
Hogan joined Brentford for around £750,000 from Rochdale in 2014 and scored 21 goals in 36 games for the Bees.
News of Hogan’s arrival coincided with the loan departure of Ross McCormack, who also beat the deadline to move to the East Midlands with Nottingham Forest.